A real growth phenomenon in the world of wine, sales of Provence wines on an international basis have grown by 30% in the last 15 years and represent 5% of wine sales in the world. In addition, this demand is expected to grow by 50% in the next 15 to 20 years.
But what is there to know about these Vins de Provence?
These wines respond to changes in society and its needs. Consumers want more. They want to discovery new wines, they are looking for friendship and are looking for originality. In addition, there is an increase in ethnic and casual cuisine and these wines are perfect with this type of food.
Rosé wines are a true specialty of the region and represent 90% of the production whereas the red wines represent only 6% and the whites 4%. This implies that the region dedicate virtually all their efforts towards the quality and technological development to these rosé wines.
Organic wines are quite popular and the wines of Provence are all overgrown on this area. For example, in France 9% of the wines are organic whereas 19% of the wines of Provence are.
The vineyards of Vins de Provence are the oldest in France. They stretch for nearly 200 km between the Mediterranean and the Alps through the departments of Bouches-du-Rhône, Var and Alpes-Maritimes.
Descending to the sea from the beautiful Provençal massifs, including Sainte-Victoire, Sainte-Baume, Moors or Estérel, the vineyard spreads over several altitude levels.
The vineyard is both hot, sunny, with over 250 days of sunshine a year, and very dry. The wind is also very present, or rather the winds, either coming from the sea or from the north as the famous Mistral which brings a significant level of freshness.
The wines of Provence are produced according to rules of ‘’assemblage’’ which are registered in the specifications of its three appellations. The aromatic palette includes fifteen grape varieties, including several emblematic Provençal grape varieties: White grape varieties: Grenache Blanc, Clairette, Bourboulenc, Rolle, Sauvignon Blanc, Semillon, Ugni Blanc. Red grape varieties: cabernet sauvignon, carignan, cinsault, counoise, grenache, mourvèdre, syrah, tibouren. Grenache and cinsault account for approximately 50% of the grape varieties used.
The appellations: 3 major appellations make up this region: Côtes de Provence (1977 and 71% of the volume), Coteaux d’Aix-en Provence (1985 and 18% of the volume) and Coteaux Varois in Provence (1993 and 11% of the volume) . The Côtes de Provence appellation is subdivided into 3 denominations of terroir: Sainte-Victoire, Fréjus, La Londe and Pierrefeu.
Two main winemaking methods are used either by direct pressing which gives a lighter and clearer color as well as by skin maceration which gives a more sustained color. The wines of Provence are generally quite dry with 4 grams of residual sugar or less.
And what about the diversity of aromas that cover citrus, floral notes, red and yellow fruits, plants and spices and more.
Rosés colours – In order of consumers preferences they are: Peach, Melon, Mango, Pomelo, Mandarin and Currant are the names of the 6 main colors of rosé wines elaborated in Provence.
Available wines Vins de Provence at the LCBO
Many Vins de Provence are available in Ontario at your LCBO stores.
Remember that you can Earn 1 AIR MILES® reward mile for every $30 you spend at the LCBO on a monthly cumulative basis, excluding taxes and container deposit fees.
For a limited time only you can double your AIR MILES® reward miles on the purchase of selected wines from Vins de Provence.
New: You can now use your AIR MILES Cash Miles towards the purchase of LCBO eVouchers for instant use in-store. Just visit www.airmiles.ca/LCBOeVoucher to use your Cash Miles toward a $10 LCBO eVoucher for use toward your favourite in-store purchases. LCBO eVouchers will be issued in denominations of $10 for 95 Cash Miles.
Terres De Saint Louis Rose Varois En Provence AOC, Rosé, 750 mL bottle | LCBO#: 234575, $13.40
La Coste Chateau Rose AOP Coteaux d’Aix en Provence 2017, 750 mL bottle | LCBO#: 643311, $30.90
La Coste Grand Vin Rose AOP Coteaux d’Aix en Provence 2017, Rosé, 750 mL bottle | LCBO#: 64339, $ 39.05
Rose & Roll IGP Mediterranee Rose 2016, Rose, 750 mL bottle | LCBO#: 367051, $19.30
Terre D’Ocres Rose 2016, Carignan/Grenache, 750 mL bottle | LCBO#: 380781, $22.70
Villa Riviera Rose 2017, Mourvèdre Blend, 750 mL bottle | LCBO#: 540723, $32.00
La Coste Premiere Cuvee Rose d’une Nuit AOP Coteaux d’Aix 2017, Rosé, 750mL bottle | LCBO#: 643261, $26.90
Hecht & Bannier Côtes de Provence Rosé 2017, Rosé, 750 mL bottle | VINTAGES#: 410035, $16.25
and many more…To access the whole list click on this link ➡️ http://bit.ly/2GcAl3e
Visiting Provence – wine tourism
Provence has got to be one of the most beautiful regions of France with its most beautiful medieval villages located on mountain tops and some of the most beautiful vineyard landscapes in the world. You’ll access guided tastings, walks through the vines, cellar and storehouse tours, table d’hôte, accommodation in the middle of vineyards, art exhibitions, spas, yoga, films and concerts amidst the grapevines, and more: Provence has pretty much something for everyone.
From the gates of Nice to those of the Camargue, nearly 430 winemakers and cooperatives open their doors to you. A thousand and one sunny, charming trails pass through heritage sites to lead you to hidden estates and welcoming winery shops. To prepare for your stay, I’d suggest you visit the Route des Vins de Provence website at www.routedesvinsdeprovence.com From there you can build your own Provence wine route!
You should consider visiting the following wineries:
Château La Coste:
Château la Tour l’Évêque:
Château la Lieue:
And what a great opportunity to redeem your Dream Miles and land in Marseilles your gate to Provence. You’ll want to rent a car as this is the best way to move around.
Enjoy your stay in Provence! You’ll remember this for the erst of your life!